Oction Agency Press and Podcast Target List
Generated: 2026-10-06
Purpose: Outreach targets for Oction Agency thought leadership, founder interviews, and feature placements

Quarantine Notice: This file contains scraped/unverified contact data. Keep in lead-quarantine until first two-way contact is confirmed. Do not import into CRM or vault as verified.

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Recommended Pitch Angles

Primary angles for Oction Agency outreach:
- Sovereign AI: How Canadian agencies are deploying private, client-controlled AI on local hardware
- Data sovereignty: Why enterprises are moving AI off public clouds and what that means for marketing/services
- AI compliance: Practical AI governance for agencies and professional services firms
- On-premise AI infrastructure: Lessons from running AI on Apple Silicon at production scale
- Agency model evolution: How service firms can productize AI without losing client trust

Lead spokesperson: Brandon Gill, Co-Founder/CEO (or Leonel Garcia, Partner/COO)

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Tier A - Canadian Tech and Business Press

| Name | Type | Focus | Why Relevant | Contact Method | Editor/Contact | Priority |
|------|------|-------|--------------|----------------|----------------|----------|
| BetaKit | Publication | Canadian startups and tech innovation | Leading publication of record for Canadian tech; covers AI, agency, and startup ops | tips@betakit.com / betakit.com/contact-us | Newsroom tips line | 1 |
| The Logic | Publication | Canadian business and tech news | Deep reporting on AI policy, enterprise tech, and Canadian innovation | tips@thelogic.co / thelogic.co/contact-us | Jordan Timm, Managing Editor | 1 |
| Financial Post | Publication | Canadian business and finance | Strong tech coverage via The Logic partnership and FP Tech Desk | Use The Logic tips channel first | Tech desk | 2 |
| Globe and Mail Report on Business | Publication | Canadian business | National business paper; covers tech strategy and entrepreneurship | rob@globeandmail.com / globeandmail.com/contact | Report on Business desk | 2 |
| Toronto Star Business | Publication | Canadian business and tech | Largest daily; Toronto tech and startup coverage | business@thestar.ca / thestar.com/contact | Business desk | 2 |
| MobileSyrup / SyrupCast | Publication + Podcast | Canadian consumer and business tech | SyrupCast covers Canadian tech industry weekly | Contact form / syrupcast@mobilesyrup.com | SyrupCast hosts | 2 |
| IT World Canada | Publication | Enterprise IT and Canadian tech | B2B tech coverage; good for infrastructure and AI security angles | editor@itworldcanada.com / itworldcanada.com/contact | Editorial team | 2 |
| Calgary Herald / Edmonton Journal Tech | Publication | Regional business tech | If local Alberta angle is relevant | Contact via Postmedia network | Regional tech reporters | 3 |
| Vancouver Sun Business | Publication | BC business and tech | Regional BC angle | business@vancouversun.com | Business desk | 3 |
| Communitech News | Publication | Waterloo tech ecosystem | Strong for startup and scale-up stories | Contact form / communitech.ca | Editorial team | 3 |

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Tier B - North American Tech Press

| Name | Type | Focus | Why Relevant | Contact Method | Editor/Contact | Priority |
|------|------|-------|--------------|----------------|----------------|----------|
| TechCrunch | Publication | Startups and tech | Top-tier for funding, product launches, and AI infrastructure | tips@techcrunch.com / techcrunch.com/contact | Newsroom tips | 2 |
| VentureBeat | Publication | Enterprise AI and data | Strong AI and enterprise coverage; accepts press releases | Contact form / venturebeat.com/contact-2 | Editorial team | 2 |
| Axios | Publication | Business and tech newsletters | Axios AI+ and Pro Rata cover AI business angles | tips@axios.com / axios.com/contact | Newsletter editors | 2 |
| The Information | Publication | Tech business | Subscription-only; high signal for enterprise AI and infrastructure | tips@theinformation.com | Editorial team | 2 |
| Wired | Publication | Tech culture and business | Good for narrative features on AI deployment and privacy | pitches@wired.com / wired.com/contact | Editorial team | 2 |
| Fast Company | Publication | Innovation and business | Covers workplace tech, AI, and entrepreneurship | pitches@fastcompany.com / fastcompany.com/contact | Editorial team | 2 |
| Inc. | Publication | Startups and entrepreneurship | Founder stories and growth strategies | pitches@inc.com / inc.com/contact | Editorial team | 2 |
| Forbes | Publication | Business and tech | Contributor network; wide reach for AI and agency topics | pitches@forbes.com / forbes.com/contact | Tech contributors | 3 |
| Business Insider | Publication | Tech and business | Covers AI adoption, enterprise tech, and startups | tips@businessinsider.com | Editorial team | 3 |
| The Verge | Publication | Tech and culture | Consumer-facing but covers AI policy and business | tips@theverge.com / theverge.com/contact | Newsroom | 3 |

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Tier C - Trade and Marketing Industry Press

| Name | Type | Focus | Why Relevant | Contact Method | Editor/Contact | Priority |
|------|------|-------|--------------|----------------|----------------|----------|
| AdExchanger | Publication | Ad tech and marketing | Covers AI in advertising, agency tech, and data | tips@adexchanger.com / adexchanger.com/contact | Editorial team | 2 |
| Digiday | Publication | Media and marketing | Strong agency coverage; AI and automation in marketing | tips@digiday.com / digiday.com/contact | Editorial team | 2 |
| Marketing Land | Publication | Marketing technology | MarTech and AI marketing tactics | Contact form / marketingland.com | Editorial team | 3 |
| MarTech.org | Publication | Marketing technology stack | Good for AI tooling and martech infrastructure | Contact form / martech.org | Editorial team | 3 |
| CMSWire | Publication | Digital experience and CX | AI in customer experience and content operations | editor@cmswire.com / cmswire.com/contact | Editorial team | 3 |
| Ad Age | Publication | Advertising industry | Agency business models and AI disruption | editor@adage.com / adage.com/contact | Editorial team | 3 |
| Campaign US / Campaign Canada | Publication | Advertising and marketing | Agency news and industry trends | Contact form / campaignlive.com | Editorial team | 3 |
| The Drum | Publication | Marketing and media | Global marketing industry; AI and agency innovation | Contact form / thedrum.com | Editorial team | 3 |

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Podcasts - Canadian Tech and Startup

| Name | Type | Focus | Why Relevant | Contact Method | Host | Priority |
|------|------|-------|--------------|----------------|------|----------|
| SyrupCast | Podcast | Canadian tech industry weekly | Direct Canadian tech podcast audience | syrupcast@mobilesyrup.com / MobileSyrup contact form | MobileSyrup team | 1 |
| Tank Talks by Ripple Ventures | Podcast | Startup investing and building | Canadian VC podcast; good for founder/investor narratives | tanktalks@rippleventures.com / rippleventures.com/tanktalks | Matt Cohen | 1 |
| AfternoonT | Podcast | Canadian founder stories | Founder interviews; strong Canadian tech audience | Contact via TTT Studios website / afternoont.podbean.com | Chris Hobbs | 1 |
| Startup Canada Podcast | Podcast | Canadian entrepreneurship | Broad Canadian startup audience | Contact form / startupcan.ca | Startup Canada team | 2 |
| Startup Women Podcast | Podcast | Women founders and leaders | If relevant for diversity/inclusion angle | Contact form / startupcan.ca/women | Startup Canada team | 3 |
| The BetaKit Podcast | Podcast | Canadian tech news and interviews | BetaKit's own podcast; direct path from publication | tips@betakit.com | BetaKit team | 2 |
| The Logic Podcast | Podcast | Canadian business and tech | Companion to publication; high-value audience | tips@thelogic.co | The Logic team | 2 |
| C100 Podcast / Conversations | Podcast | Canadian tech diaspora | Global Canadian tech leaders; high signal | Contact via c100.org | C100 team | 2 |

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Podcasts - AI, Tech, and Enterprise

| Name | Type | Focus | Why Relevant | Contact Method | Host | Priority |
|------|------|-------|--------------|----------------|------|----------|
| Hard Fork | Podcast | Tech news with AI focus | New York Times; huge reach; AI business stories | Contact via NYT audio team | Kevin Roose, Casey Newton | 1 |
| No Priors | Podcast | AI, technology, startups | Top-tier AI founder/investor podcast | feedback@nopriorspod.com / linktr.ee/nopriors | Sarah Guo, Elad Gil | 1 |
| TWIML AI Podcast | Podcast | Machine learning and AI | Long-running; practitioner and enterprise audience | Contact form / twimlai.com/contact | Sam Charrington | 1 |
| The Cognitive Revolution | Podcast | AI and society | Thinky AI coverage; good for sovereign/privacy angles | Contact via podcast website | Nathan Labenz | 2 |
| Latent Space | Podcast | AI engineering | Technical but influential; good for infra/deployment angle | Contact form / latentspacepodcast.com | Swyx, Alessio | 2 |
| Machine Learning Street Talk | Podcast | ML research and industry | Technical audience; AI infrastructure stories | Contact via YouTube/podcast channels | Tim Scarfe, Yannic Kilcher | 3 |
| AI Engineer Podcast | Podcast | AI engineering and tooling | Practitioners building with AI; on-premise angle fits | Contact form / ai.engineer | Swyx | 2 |
| Gradient Dissent | Podcast | ML and AI at scale | Weights & Biases podcast; production ML audience | Contact form / wandb.ai | Lukas Biewald | 3 |
| Eye on AI | Podcast | AI news and analysis | Weekly AI news; good for timely commentary | Contact form / eye-on-ai.com | Craig Smith | 3 |
| Lex Fridman Podcast | Podcast | Long-form tech and AI | Massive reach; difficult to book but high value | Contact form / lexfridman.com | Lex Fridman | 3 |

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Podcasts - Marketing, Agency, and Business

| Name | Type | Focus | Why Relevant | Contact Method | Host | Priority |
|------|------|-------|--------------|----------------|------|----------|
| Agency Business Podcast | Podcast | Agency operations and strategy | Direct agency audience; part of Marketecture network | Contact form / marketecture.media | Brian Wieser, Olivia Morley | 1 |
| The Marketing Momentum for Agencies Podcast | Podcast | Agency growth and operations | Specifically for agency founders and teams | Contact via podcast website | Host team | 1 |
| Duct Tape Marketing Podcast | Podcast | Small business marketing | Long-running; practical marketing for agencies | Contact form / ducttapemarketing.com | John Jantsch | 2 |
| Perpetual Traffic | Podcast | Paid traffic and growth | Digital marketing agency audience | Contact via digitalmarketer.com | Ralph Burns, Kasim Aslam | 2 |
| The Advanced Selling Podcast | Podcast | B2B sales | Good for agency sales and service positioning | Contact form / advancedsellingpodcast.com | Bill Caskey, Bryan Neale | 3 |
| Marketing School | Podcast | Marketing tactics | High-volume daily show; Neil Patel/Eric Siu | Contact via marketingschool.io | Neil Patel, Eric Siu | 3 |
| Social Media Examiner Show | Podcast | Social media marketing | Good for AI + content/social angle | Contact form / socialmediaexaminer.com | Michael Stelzner | 3 |
| Content Marketing Institute Podcast | Podcast | Content strategy | AI content operations angle | Contact form / contentmarketinginstitute.com | Robert Rose | 3 |

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Next Steps

1. Review the list and select 10-15 priority targets for first outreach.
2. Customize the pitch angle for each target based on their recent coverage.
3. Draft a short pitch email for each tier; lead with a specific story, not a general introduction.
4. Send pitches in small batches (5-10 per week) to manage replies.
5. Track outreach in a simple CRM or spreadsheet; update status after each touch.
6. Confirm contact details before sending; some emails above are newsroom tips lines, not direct pitches.

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File Notes

- Data source: Public websites, podcast directories, and publication contact pages as of 2026-10-06.
- This list has not been verified through two-way contact. Use as a starting point only.
- For outlets marked "Contact form," visit the listed URL to find the submission page.
- Do not bulk-import unverified contacts into any CRM without verification.
